Real estate professionals are facing a new era in inquiry management. From now on, you can proactively initiate potential viewing appointments. With the new feature “Actively Engage”, you can for the first time transform passive search interests into active inquiries – via the integrated ImmoScout24 Message Manager directly in Propstack. Kontact all individuals who have marked your property as a “favorite” with a click.
The Next Step in the Real Estate Market is: Proactive.
Most searchers on real estate portals browse listings, make plans, and save their favorites. However, the next step often falls by the wayside. This is where ImmoScout24’s new “Actively Engage” feature comes in. With just one click, you can reach everyone who has marked a listing as a favorite but has not yet sent an inquiry. Making contact – directly from your Propstack – has never been easier. For the first time and uniquely among portal tools, concrete inquiries can be generated from seemingly passive interested parties – without detours via the inbox. Important to know: The anonymity of searchers is always preserved in messenger communication through an alias system and is GDPR-compliant.
IMPORTANT: Use "Actively Engage" wisely!
Your professional customer approach should always be well-founded, serious, and never arrogant. Don’t forget: “Actively Engage” is currently unique among German real estate portals. Deliberately and carefully accustom contacts to this new, innovative way of interaction!
Communicate More Efficiently Thanks to Messenger Integration
A significant milestone in the interplay of our cross-company digital competence is the integration of the ImmoScout24 Message Manager directly into Propstack’s real estate CRM. Previously, agents had to manage various tools and email threads. This costs time, clarity, and ultimately, nerves. With the ImmoScout24 Message Manager, you can exchange exposés, contact details, etc., centrally in one place with your contacts: All incoming messages from the ImmoScout24 portal can be processed directly in the CRM.
Communication and dialogue with property seekers take place at a low-threshold via the chat tool. You maintain an overview of all messages – in the deals as well as for the properties – at all times and save valuable minutes. In the history, you will also find the entire context of a conversation at a glance.
How do I use "Actively Engage"?
- Publication of the Listing: As soon as a property is published on ImmoScout24, property seekers add the object to their “favorites.”
- Retrieve Potential: In the respective property in Propstack, you will find the number of interested parties via the “Write Message” function.
- Make Contact: By clicking on “Directly Engage Interested Party”, you can immediately send a personalized message.
- Generate Inquiries: In response to replies, an inquiry is automatically created in the CRM, and the history remains fully traceable.
The Advantages of "Actively Engage" + ImmoScout24 Message Manager
- Proactive Lead Generation: Directly engage property seekers who have already shown interest.
- Efficient Communication: A central tool bundles all messages and makes communication clearer.
- Data Protection Guaranteed: Thanks to anonymized alias addresses, the privacy of searchers is preserved. This way, the message reaches the searcher’s inbox via email.
Your Leap to a New Service Level
The communication tool “Actively Engage”, linked with the ImmoScout24 Message Manager in Propstack, opens up more inquiries for you through direct digital contact with every potential property seeker who has shown interest in a property. Conclusion: If you think proactively, you should simply get started.
Would you like more information about the new feature?
We have listed all important information on how to use it in Propstack in a service article for you.